"Knowing when to push and when to walk away" with Boots' Ollie Shayer
In this conversation, Ollie Shayer for Boots UK shares his insights on Negotiation and how it has developed over his career.
Summary
Ollie Shayer discuss the evolution of Negotiation throughout his career, emphasising the importance of patience, listening and preparation.
We explore common mistakes people make in Negotiations, the significance of understanding value beyond cost and strategies for Negotiating in situations with power imbalances.
Ollie highlights the role of relationships in Negotiation and shares insights on how to effectively prepare and approach negotiations for better outcomes.
Key Takeaways
Negotiation has evolved significantly with more data available.
Patience is crucial; rushing can lead to missed opportunities.
Listening to the other party is key to understanding their needs.
Preparation is as important as the negotiation itself.
Value in negotiation is not solely about cost.
Knowing when to push and when to walk away is essential.
Understanding the other party's perspective can reveal hidden value.
Negotiation is a process that can take multiple stages.
Building relationships is critical for successful negotiations.
A win-win outcome is preferable to a win-loss scenario.
Key Quotes
"Negotiation has evolved a lot over my career."
"Patience is key in Negotiation."
"Preparation is as important as the Negotiation itself."
